DISTINCTIVE HOMES, DISTINCTIVE SERVICES To be distinctive is to be unique… unusual… extraordinary. In real estate, there are properties that possess such distinction and deserve a marketing plan that offers experience, technology with a global perspective. At Jack Gaughen Realtor® ERA® that plan includes the ERA INTERNATIONAL COLLECTION and JGR Premier Properties. ATTENTION ON A GLOBAL SCALE With a superior level of attention and performance, our luxury home marketing program employs a sophisticated range of marketing strategies and techniques that transcend the borders restricting most real estate companies. Utilizing its exclusive database and network, the ERA INTERNATIONAL COLLECTION has the ability to provide truly international real estate marketing, brokerage and consulting services for distinctive properties. On a local level, our vast network of sales associates combined with our best-in-market advertising programs assures that your distinctive homes get the attention required for a successful sale. UNPARALLELED MARKETING SERVICES TO FULFILL YOUR HIGH EXPECTATIONS International Level The International Level develops a personalized comprehensive marketing plan for each listing. This ensures the property’s maximum exposure to qualified prospects at the regional, national and global levels. The marketing program generally includes photography, Internet exposure and targeted advertising in vehicles such as The Wall Street Journal, Town & Country Magazine, The New York Times Magazine and Unique Homes. The marketing program and budget are developed to meet the specific requirements of each individual. Premier Level The Premier Level is a personalized marketing program for homes with values ranging in the higher tier of the local market. This program takes into account the specific needs of each property in terms of advertising and market segmentation. Marketing services that challenge the local market as well as offer regional exposure are the cornerstone of the Premier Level. Professionally designed marketing tools are crafted specifically for each listing. Reaching into a broader scope, recommended advertising for this level may include The Wall Street Journal, Pinnacle Magazine and other appropriate local regional publications. Historic Level The Historic Level Program has been designed to address the needs of those important, unique properties that require very specific focus to reach the proper audience. With the Historic Level, properties are positioned so that their most significant aspects are the focus of our marketing efforts. Advertising can include Preservation Magazine, Old House Journal, Art & Antiquities Weekly and others. EXCLUSIVE WEB SITE Recognizing the emphasis of the Internet in today’s world, the ERA INTERNATIONAL COLLECTION includes an exclusive web site(http://ic.era.com) with advanced search capabilities for your distinctive property. Also, jgr.com features an easy-to-use luxury home search capability that features distinctive homes in our local market.